Storytelling Mastery: Tell Stories People Remember

Storytelling Mastery teaches the craft of telling stories people remember: what makes a story a story, classic structures you can borrow (the Story Spine, And But Therefore, man in a hole, three acts, a light hero’s journey), and how to build characters, conflict and stakes that make listeners care. You will learn to find stories in ordinary days, keep a story bank, write vivid scenes with a few sharp details and a line of dialogue, and edit stories into 30-second, 2-minute and 5-minute versions.

It is for professionals, leaders, fundraisers and creators who want their ideas to stick. Later chapters apply the craft to work (interviews, feedback, leading change), presentations and pitches, marketing, and turning data into a story without distorting it. It explains the research on why stories persuade, flags popular claims that do not hold up, and covers the ethics of telling true stories.

What’s inside

• Storytelling Mastery guide (PDF, 52 pages): Why Stories Work; What Makes a Story a Story; Story Structures You Can Borrow; Character, Conflict and Stakes; Finding Your Stories; Scene, Detail and Dialogue; Shaping and Editing a Story; Stories at Work; Stories in Presentations and Pitches; Stories in Marketing; Telling Stories with Data; Telling It Out Loud and on the Page; The Ethics of Storytelling; Your 30-Day Story Practice. Includes exercises with writing space for building a story bank and shaping your own stories, plus a 30-day practice tracker.

Instant download. PDF files, yours to keep.

Questions? Email info@coursemints.com.